ACHIEVING CUSTOMER SATISFACTION THROUGH BUSINESS PROCESS ANALYSIS

ACHIEVING CUSTOMER SATISFACTION THROUGH BUSINESS

PROCESS ANALYSIS:

ABSTRACT
The aim of the study is to check the customer satisfaction through business process analysis 
in all Mobile telecommunication Companies of Pakistan. A major aspect of this research 
study is considering the customer a part of the company while providing the right 
compensation and evaluation plans to encourage employees to serve the customers better. 
In this Research Study, all Mobile Telecommunication Companies are taken as whole 
business processes, in order to find the issues, which are required to be analyzed and 
improved to achieve customer satisfaction. 
For identifying the issues related to the Customer Satisfaction, this research starts from 
studying the companies’ business processes which is followed by a survey. A comparison 
and analysis is done among the business processes of the companies based on the survey 

conducted.  **full research paper will be provided on demand with authors permission.